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A sustained rise in prices.
A rally is a strong rise in prices over a short period, from a few days to a few weeks. It can happen inside a bull market or as a temporary bounce during a bear market (a 'bear market rally').
After good inflation news, the Nasdaq might jump 5% in three days: a rally.
Not every rally means the bottom is in. Looking at what is driving it (earnings, rates, short covering) helps tell a real turn from a bounce.
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